Before you embark on video marketing, there are a few facts to be aware of. They’ll blow your mind because you’ll see after reading this that video is a super-powerful way to market your brand. You just need to get started.
1. Shorter Videos Get More Views – Keeping your video to two minutes or less is important because they are more likely to be watched all the way to the end. Wisita.com did a study on this and tested videos that are 30 to 90 seconds long and monitored the stickiness of each. They found that keeping your videos under two minutes was better for viewership. [Read more…]