WISmarketing - Part 2

Smart Ways of Using Your Blog

Wednesday, October 19th, 2011 at 1:45 pm

Smart Ways of Using Your Blog to Achieve Higher and Faster SE Ranking

Blogging is not only a popular traffic producer but has become a necessity for website owners. It is a free marketing tool that many don’t take full advantage of. Using a blog can help you to achieve higher search engine rankings and therefore more traffic for your website.

Think of it as the difference between formal and informal meetings with clients. On your website, you are providing essential information about the business – what you can do for those who need your services. You give them what they need in a well-written format. They can find your store with products for sale, membership options and opt-in pages for newsletters and mailing lists. Read the rest of this entry

Make More Money Doing Things Right

Friday, September 30th, 2011 at 1:39 pm

Niche Money Makers – Easy Traffic, Low Competition, Big Commissions = EASY Profits!

WHY do 99.9% of Affiliate Marketers
Struggle to Make Money?

BECAUSE: They’re Targeting the Wrong Stuff!

Watch a Free Video “How to Make More Money Doing Things Right”

The Fact Is: You’re probably doing what most others do when trying to make affiliate commissions and it’s just too hard… and not only that – it’s getting harder all the time! Read the rest of this entry

How to Create Multiple Income Streams

Tuesday, September 27th, 2011 at 1:38 pm

Are you looking to have more than one source of income? Here are some ideas to get you started today.

No one wants to be a one-trick pony. When it comes to business, this can break you during hard economic times. Here are some ideas for creating multiple income streams.

When some people think of multiple income streams they think of “get rich quick” schemes that do nothing but take your hard-earned money. However, there are other ways. And for online business owners, creating multiple income streams can buffer you during times when another income source may dry up. Read the rest of this entry

There is an App For That

Sunday, September 25th, 2011 at 5:53 pm

How many times have you heard that one?

Google Apps and Why You Should Use Them for Your Business
With Google Apps, you don’t need to look any longer to maintain your business in sync.

Applications are programs that provide an simpler way to achieve something you already do. As an example, you are able to drive around town and check out the gasoline prices for a number of stations. It is time consuming, however, you will get the lowest price in your area. Using apps similar to GasBuddy, this is achieved in a few seconds even before you leave the house.

At least one advantage which Google Apps have over others is the ability to be available at all hours and from anywhere worldwide. Their applications are usually similar to what you’re provided with the Microsoft Office Suite but with a lesser amount of hassle as well as greater flexibility. Read the rest of this entry

How you can Promote Your Website using RSS Feeds

Monday, September 19th, 2011 at 2:34 pm

RSS (Really Simple Syndication) is an easy to use, and frequently underused, technology. You can use it similar to marketing with email. It provides much simpler segmentation as well as an variety of promoting alternatives and opportunities. Take a look at a few simple suggestions to promote your website with RSS feeds.

#1 Syndicate
Syndication would be the capability to republish anybody else’s content. Being a website owner, you are able to syndicate your own content. Whenever people publish your content on their site you get exposure, enhanced awareness not to mention targeted traffic to your site. Because of duplicate content issues, think about syndicating newsletter content instead of written content that is published on your internet site or blog.

When you have RSS on your own website, it is possible to submit your own feeds to aggregator sites like FeedBurner.

#2 New Product Feed
In the event you provide a large amount of new products, campaigns or sales, you are able to provide a new product feed. Anyone subscribe to this feed these people discover, often before others, just what you offer on your website.

You might also send subscribers information regarding new product benefits or enhanced features, discount coupons, discontinued products or products which are in limited supply. It’s a terrific way to increase sales.

#3 Content Feed
This is actually the most common kind of feed. Actually, your basic blog RSS is actually this type of feed. Visitors subscribe to it to allow them to obtain your newest blog post into their email inbox or their RSS reader.

#4 Affiliate Feed
You are able to supply your affiliates with a feed that they can subscribe to. When you’ve got fresh content, contests, campaigns or any other marketing resources, you are able to notify them. It’s a powerful way to keep your affiliates connected with you and also current on all your product offerings.

#5 Email Feed
You may also work with RSS exactly like you would email marketing. Give subscribers valuable information, fresh blog posts or content onto your website, as well as insider information. You are able to announce new content on your own website, new products or services and/or marketplace or company news.

There are a variety of methods to implement RSS to showcase your blog site or internet site. Check out the technology as well as what it has to offer. Take into account the way it may possibly integrate on your current marketing tactics. As an example, in the event that you’re currently utilizing email marketing why don’t you syndicate the content and provide it to publishers via RSS? Develop goals and a strategy to market your business website with RSS.

Creating a Sales Funnel in 7 Steps

Sunday, July 17th, 2011 at 8:16 pm

So let’s look at the 7 steps to creating a sales funnel because when put together properly it can be a powerful tool.

1. Your first Step
Creating a successful sales funnel requires you to answer this question, who are you today and who do you want to be tomorrow?
2. Identify Your Target Market
You can waste a lot of time if you do not know who your target market is and how to relate to them. Who are the right people and what is it they are looking for? A functioning sales funnel will help you target YOUR market. You need to prospect those that you relate to. Then you can proficiently target them. When you are communicating on the same level you’ll enjoy success.

3. Setting up a Capture Page
Once you know who you are you also know who the right target market is, and you won’t have any trouble creating a strong capture page. Make sure your headline shows your personality and what people need to know about you. The heart of any sales funnel is to find common ground and then work from there.

4. Creating a Sales Page
The sales page should continue with the same theme as the capture page. It’s here where you’ll have to make some decisions. If you can narrow down your prospects by running a very targeted campaign you can save yourself time. Planning your campaign from beginning to the end will help you significantly improve your conversion rate.

5. Your Newsletter
Once you have your first 4 steps in place, you need to plan your newsletter before you start campaign one. Provide information that educates and tells those receiving the newsletter why to choose you. Target your newsletter in the same manner you target other traffic.

6. Advertising
You must have a complete understanding of the sales funnel strategy. Of course, you can learn through trial and error or by reading a lot of excellent material that’s already been written. Make sure your advertising is very clickable. You don’t want your targeted audience to even stop and think about it for a second. You want them to click through.

7. The Campaign
Now you are ready for your campaign. Of course, without targeted traffic you have no campaign and no sales. While there is plenty more to building a successful sales funnel, these seven steps will get you started onto your road to success.

How to Make Your Site an Effective Sales Funnel

Saturday, July 16th, 2011 at 3:23 pm

When it comes to your online business website there’s a big concept you need to understand, yet there are few business owners that actually know about it. Even most website professionals such as web developers and web designers are unaware and don’t take advantage of it. So what is it? It’s how your site needs to function as a sales funnel.

Did you know there are two distinct types of sites? There are the ones that make bucks and the ones that make nothing. What’s the point of wasting your valuable time on a site that isn’t making any money? Once you have a full understanding of the functioning sales funnel and how it relates to your site you’ll be able to make the most out of this valuable marketing tool.

Using your site as a sales funnel is universal no matter what type of small business you have – fitness centers, printing companies, web designers, insurance agents, spas, and the list goes on. When your site is live online its main function is as a marketing tool. You want your site visitors to take some kind of action such as filling out a form, calling you, or placing an order – all of these are considered fine outcomes.

If you want to learn more about how a sales funnel works have a look at other websites. There are 4 elements you should look at, which will determine whether a website is really a marketing tool or the equivalent of an online business card.

These 4 elements will turn your site into a sales funnel:
1. Is the site properly search engine optimized including content and page titles.

2. On each page is there a place where your traffic can sign up to receive your newsletter.

3. Do you have a newsletter, blog, or news page that has fresh content, preferably a minimum of every two weeks.

4. Does your website have an icon to at least one social media.

Whether your site is already up and running or you are planning to get your site up and running make sure you have these 4 essentials properly functioning so you can enjoy a sales funnel. This powerful marketing tool should not be overlooked by anyone. All businesses small, medium, or larger have a lot to gain from incorporating a sales funnel on their site. Take the time to learn and understand its full value.